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I had the most amazing conversation with Gina Horkey from Horkey Handbook. You see, I seek out people with wisdom as I usually need a good grounding and within a few moments of talking with Gina, I knew she was my go-to gal! Gina, an online business owner and a mom of 2 little ones, knew she wanted to make a shift from her Finance job. She liked the idea of writing, the idea of a flexible schedule and the opportunities in online business. Gina set a goal, one goal and worked to prove her concept. Within a matter of months, Gina trained her replacement at her J.O.B. and high-tailed it to freelance work full-time. The evolution and growth was so interesting to hear including her great nuggets of wisdom was refreshing!

“Failure isn’t necessarily the end of something rather it’s the evolution of something better.”

— Gina Horkey

She is a married, millennial mama to two precocious toddlers from Minnesota. Additionally, she’s a professional writer and online business marketing consultant with a decade of experience in the financial services industry. Gina enjoys helping other freelancers gear up to quit their day jobs and take their side hustles full-time via her website, Horkey HandBook.

Notable Quotes from Gina:

"It started with one goal and then building off that momentum."

"Networking should be about building relationships and not getting your next client. Clients usually do come from that stuff but it's should be focused on meeting some really cool people that you have stuff in common with."

"You have to have a strong why to have initial motivation and then (use it for) long-term motivation."

"And I don't always know what I'm doing. I think people think either super smart or have my stuff together. When the reality is a lot of the time I am just trying things and putting myself out there and setting myself up to fail. Because failure isn't necessarily the end of something rather it's the evolution of something better."

"Shut off the firehose when it comes to consuming content and start doing things and trying things and you can see what works."

The Interview:

We talked about so many different things:

From Finance to Freelance Writer to Online Business
Transitioning into freelance work
Getting Up First thing
Proof in the pudding, income goals then doubled
Doubling down
Her process of trying new things
Learning on a surface level vs a deeper level
Batching conversations
Knowing how to be flexible
Mentors
What's she's interested in learning now
Her fun new timer! Think Pavlov
Her Masterminds
Keys Conferences
Building a community
Work - Life Balance - It's All Life

Links

More From Gina

What did you want to be when you grew up?
- A doctor. ;-)
What was your first job?
- Babysitter, but then my first W2 job was as a dishwasher in a cafe - great for learning work ethic! (But I always smelled like french fries.)
What are your go-to books and apps?
- I really digged Derek Sivers, Anything You Want, I read a lot by Bill Hybels and I have a ton of books sitting and waiting to be read (just need more time!). Apps - Podcast Addict, iHeartRadio, anything Google... I'm not a big app girl.
What are your favorite gifts to give?
- Thoughtful ones - I try to keep mental notes and then use them when searching for just the right thing.